Offers

This collection covers Offers Overview and Detail pages.

33 articles
How to Set Up CPC & CPM CampaignsSetting up Cost per Click and Cost per Mille Campaigns
Offer Creation: EventsHow to add quality or monetization events to your offer.
Offer > Landing Pages: Add HTML Landing PagesThis article explains how to add HTML landing pages to the offer
Offer Creation: Creatives ManagementHow to add and manage your creatives per offer.
Offer Details PageEverything you need to know about the Offer Details Page
Targeted PayoutsConfigure payouts with advanced targeting. E.g. You have one offer targeting 2 different countries and each country has a different payout.
Offer Edit: General TabA detailed guide for the Offer Edit > General Tab when creating or updating an offer.
Pixel TrackingHow Pixel Tracking (Cookie-based Tracking) works in Swaarm and where to configure Pixel Tracking.
CouponsHow to setup coupons in Swaarm to provide codes for your publishers to use.
Offer Creation & EditingHow to create a new offer or edit an existing offer.
BudgetsHow to set Hourly, Daily, Monthly, Total Budgets for Clicks, Conversions and Revenue on an Offer for a Publisher.
Offer Creation: Advanced TargetingHow to setup your Offer with Advanced Targeting such as: targeting cities, states, devices, weekdays, and more.
Special Payouts for PublishersThis article explains how to add special payout to offer on publisher
Offer Details: Publishers TabUnderstand how to use the Publishers tab on an Offer details page effectively.
Margin and Revenue ShareHow to set an offer with margin and revenue share (dynamic payout)
View Through Attribution (VTA)What is VTA and how to set it up in Swaarm, also how to view Postback Impression Attribution in Conversion Reports.
Publisher Budgets on an OfferHow to add conversion, revenue, click, and impression budgets for individual publishers on an offer.
Impression Tracking on an OfferThis article describes where to insert the impression tracking link on an offer.
Blocking PublishersThis article explains how to block publishers with few click on an offer details page.
Update Offer StatusHow to update multiple the status on multiple offers. What Archived Status means. The difference of Pending vs Paused status.
How do budgets in the Swaarm Platform work?What is the difference between Offer and Publisher budgets
Offers OverviewThis overview page shows a consolidated view of performance data across all your offers and is useful for account managers.
Approving & Blocking publishers for an offerExplains how to approve and block publishers on an offer level
Leadflows Supported in SwaarmHow to setup CPI, CPA, CPM, and CPC leadflows for your offers.
Parallel TrackingHow to mark landing pages as parallel tracked and track users that are redirected to the app store.
Time TargetingThis article describes how to set time targeting on an offer
Region advanced targetingThis article describes how to set time targeting on an offer
Block clicks if appname missingThis article describes how to block click if appname is empty
Blacklist Sub SubId on offer levelThis article describes how to blacklist sub subIds on offer level
Whiltelist subIds on offer levelThis article describes how to whitelist subIds on offer level
Download CSV Files from Advertisers, Publishers, and OffersThis article explains how to download csv files from overview pages of Advertisers, Publishers, and Offers
TagsHow tags work in Swaarm for offers, advertisers, and publishers.
Retargeting CampaignsLearn how to set up effective retargeting campaigns using IDFA/GAID parameters to re-engage users and boost app usage