Overview
Organization Settings is where Admins configure platform-wide options - from branding and email to integrations, domains, and permissions.
ℹ️ All settings under Organization → Settings are accessible to Admin users only. More about User roles here.
Navigation path: Organization → Settings
General
Core platform configuration.
Field | Description |
Friendly Name | The name displayed across the platform  |
Legal Name | Your organization's legal business name |
Support Email | The email address publishers can contact for support |
Currency | The default currency used across the platform |
Timezone | The platform-wide timezone - defaults to UTC → Organization: Platform Timezone |
Brand Color | The primary color used across the platform UI  * you can choose a custom color, that shows up when selecting menu items, by clicking on the colour: 
|
Logo URL | Your company logo - shown on the login page and platform header. Upload a file or enter a URL. 
|
Brandmark URL | A symbol or icon representing your company without text. Upload a file or enter a URL.  |
Logo & Brandmark Combinations
No logo and no brandmark configured
On the login page, only the company name is shown, and on the Dashboard > sidebar, the company name's first letter (with company color) followed by the company name is shown
Only the logo is configured
On the login page, the logo is shown, and on the Dashboard > sidebar, the company name's first letter (with company color) followed by the company name is shown
Only the brandmark is configured
On the login page, Brandmark + company name is shown, and similarly on the Dashboard > sidebar
Both logo and brandmark are configured
On the login page, the logo is shown, and on the Dashboard > sidebar, the brandmark followed by the company name is shown
Configure the SMTP server used to send all platform emails - including user welcome emails, alert notifications, and scheduled reports.
Field | Description |
From | Default sender email address (noreply@swaarm.com) |
Host | Hostname or IP address of your SMTP server |
Port | SMTP port (common values: 25, 465, 587) |
Username | SMTP authentication username |
Password | SMTP authentication password |
Payment
Configure your Tipalti integration for automated publisher payments.
Field | Description |
Account Name | Your Tipalti account name |
API Key | Your Tipalti API key |
Connections
Connect third-party integrations to Swaarm. Each integration has its own sub-tab.
Appsflyer
Sub-tab | Description |
Stats Import | Add your AppsFlyer API token to import clicks, impressions, and conversions from your AppsFlyer Agency account into Swaarm. All imported stats count towards your usage and are billed. → AppsFlyer Import Stats |
Audience | Connect AppsFlyer Audiences to sync user segments into Swaarm. → AppsFlyer Audience Integration |
Protect360 & Partner Report | Add your AppsFlyer agency API token to pull Protect360 fraud data and Partner Reports directly into Swaarm. → AppsFlyer MMP Reports |
Click Signing Report | Enable AppsFlyer click signing to validate clicks and detect manipulation. → AppsFlyer Click Signing |
Payout Encryption | Add an encryption key to encrypt cost values passed in the tracking URL to AppsFlyer. Required when passing costs via tracking link parameters. |
AppsFlyer Cost Upload
Configure automated cost data upload to AppsFlyer. → AppsFlyer Network Cost Upload
Verisoul
Connect Verisoul for fraud detection and device fingerprinting. → Integrating Swaarm with Verisoul
24metrics
Connect 24metrics for traffic quality monitoring and fraud prevention. → Integrating Swaarm with 24metrics
CJ
Connect CJ (Commission Junction) for affiliate network integration. → CJ Integration
SKAd Networks
Configure SKAdNetwork postback forwarding to MMPs or third parties. → SKAd Network
Migration
Configure API-based data migration from another platform into Swaarm. Used when migrating historical click and conversion data. → Migration
Partner Platform
Control which features are visible and available to publishers on the Partner Platform. → Partner Platform Settings
Domains
Configure custom domains for different parts of the platform - tracking links, postbacks, Partner Platform, and more. → Custom Domain Setup
Miscellaneous
Additional platform-wide settings organized across four sub-tabs:
Feed API
Configure what appears in your publisher Feed API - the offer feed partners can query to retrieve available offers. For an offer to appear in the Feed API it must be:
Active
Public or approved for the publisher
Within its budget
Within any configured time targeting at query time
Setting | Description |
Show Offer Budgets | If enabled, offer budgets are visible in the Feed API. ⚠️ All offer budgets will be visible if no offer-publisher budgets are set. |
Show Soft Budgets | If enabled, soft budgets are used instead of hard budgets, when defined for a publisher on an offer |
Click + Add Configuration to add offer-specific Feed API rules.
Check more about API Feed Configuration here.
Attribution
Setting | Description |
View Through Attribution | If enabled, impressions can always be attributed regardless of the individual offer setting |
Check more about Impression tracking in Swaarm here.
Permissions
Set the minimum user role required to create tags for each entity type.
Setting | Description |
Offer Tags | Minimum role required to create offer tags |
Advertiser Tags | Minimum role required to create advertiser tags |
Publisher Tags | Minimum role required to create publisher tags |
Country Bundles
Create named groups of countries that can be reused across offer targeting, filters, and reports. Click + New Bundle, give it a name, and add the countries.
💡 Country Bundles are useful when you frequently work with the same set of countries - e.g. "Tier 1", "West Europe", "LATAM".