Swaarm

Custom Domains allow you to replace the default Swaarm domain with your own branded domain across different parts of the platform — tracking links, postbacks, Partner Platform, and more.

⚠️ You can only use domains that you own. Avoid using <code>trackswaarm</code> or anything similar in your custom domain name.

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Go to: Organization → Settings → Domains tab

Add a CNAME record pointing to <code>lb.internal.swaarm.com</code> in your DNS settings — this is done wherever you manage your domain (e.g. GoDaddy, Namecheap)

Go to Organization → Settings → Domains tab

Enter your custom domain in the relevant field

Click Save - verification takes a few minutes to an hour

Once verified, the custom domain is active

1. Add a CNAME record pointing to <code>lb.internal.swaarm.com</code> in your DNS settings — this is done wherever you manage your domain (e.g. GoDaddy, Namecheap)
2. Go to Organization → Settings → Domains tab
3. Enter your custom domain in the relevant field
4. Click Save - verification takes a few minutes to an hour

5. Once verified, the custom domain is active

ℹ️ You can add up to 5 custom domains per section.

You can create subdomains typically from wherever you manage your domain. This could be GoDaddy, NameCheap, or any service you use to manage your domain.

Here are links to some external platforms that will help guide you on setting up a subdomain:

<a href="https://www.godaddy.com/help/what-is-a-subdomain-296" rel="nofollow noopener noreferrer" target="_blank">GoDaddy What is a Subdomain?</a>

<a href="https://www.godaddy.com/help/add-a-subdomain-4080" rel="nofollow noopener noreferrer" target="_blank">GoDaddy: Add a Subdomain</a>

<a href="https://www.namecheap.com/support/knowledgebase/article.aspx/9776/2237/how-to-create-a-subdomain-for-my-domain/" rel="nofollow noopener noreferrer" target="_blank">NameCheap: How to Create a Subdomain for my Domain</a>

- <a href="https://www.godaddy.com/help/what-is-a-subdomain-296" rel="nofollow noopener noreferrer" target="_blank">GoDaddy What is a Subdomain?</a>
- <a href="https://www.godaddy.com/help/add-a-subdomain-4080" rel="nofollow noopener noreferrer" target="_blank">GoDaddy: Add a Subdomain</a>
- <a href="https://www.namecheap.com/support/knowledgebase/article.aspx/9776/2237/how-to-create-a-subdomain-for-my-domain/" rel="nofollow noopener noreferrer" target="_blank">NameCheap: How to Create a Subdomain for my Domain</a>

Besides the ability to customize your domain with subdomains, such as "track.adnetwork.com" or "postback.adnetwork.com". You may want to add a subdomain to diversify your URLs for external partners. 

You can assign a different tracking domain to a specific Advertiser, Publisher, or Offer - overriding the global default for that entity only.

Go to the Advertiser, Publisher, or Offer you want to update

Select the tracking domain you want to use

1. Go to the Advertiser, Publisher, or Offer you want to update
2. Click Edit in the top right

3. Go to the Tracking Domains tab
 
 
4. Select the tracking domain you want to use
5. Click Save

The updated domain will be reflected in the Feed API and Push Tool.

Domain priority order (highest to lowest):

1. Offer
2. Publisher
3. Advertiser
4. Global

ℹ️ The Advertiser postback link always uses the original domain and is not affected by custom domain settings.

Set up custom domains for your tracking links, Partner Platform, postbacks, and other Swaarm services.

Custom Domain Setup

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Domain Type	Description	Example
Application	Your Swaarm platform login and main interface	`admin.yourcompany.com`
Tracking	Tracking links sent to publishers	`tracking.yourcompany.com`
Feed API	Publisher Feed API endpoint	`feedapi.yourcompany.com`
Partner Platform	Publisher-facing Partner Platform	`partners.yourcompany.com`
Postback	Postback URLs sent to publishers	`postback.yourcompany.com`
SQL Studio	SQL Studio interface	`sqlstudio.yourcompany.com`
Explorer	Data Explorer interface	`explorer.yourcompany.com`
Creatives	Creative asset hosting	`creatives.yourcompany.com`

Custom Domain Setup

Overview

Where to Configure

How to Set Up a Custom Domain

Available Domain Types

Subdomains

Why would you add a subdomain?

Tracking Domains per Entity