Lead Generation
Features and guides designed specifically for lead generation campaigns in Swaarm.
9 articles
- Lead Generation in SwaarmThis article outlines how you can leverage Lead Generation within the Swaarm platform.
- Incoming LeadsThis article explains all incoming leads in the platform
- Lead Optimization RulesConfigure rules to decide whether a lead should be forwarded to the Advertiser or discarded
- Outgoing Leads: Logs, Endpoints and AutomationHow to configure an advertiser's endpoint to forward leads and track forwarded leads
- Import Leads Using CSVHow to import leads via CSV for Lead Generation campaigns.
- Lead Generation Supported MacrosA list of supported macros for Lead Generation fields in Swaarm.
- Lead: Publisher API IntegrationHow to receive leads from publishers via API and the supported parameters.
- Unsubscribing LeadsAn API for providing unsubscribe functionality for collected leads conforming to privacy standards.
- Lead: Pre-pingHow to set up Pre-ping for Leads, both for incoming and outgoing Leads