Swaarm

Outgoing leads are divided into two sections:

<a href="https://docs.swaarm.com/en/articles/8623966-lead-gen-in-swaarm#h_618e9f5dbe">Endpoints</a>

1. <a href="https://docs.swaarm.com/en/articles/8623966-lead-gen-in-swaarm#h_bfcfca85c6">Logs</a>
2. <a href="https://docs.swaarm.com/en/articles/8623966-lead-gen-in-swaarm#h_618e9f5dbe">Endpoints</a>

You can see all the leads that are forwarded to the advertiser in the Logs section. 

- You can select the fields that you want to load the logs for, the lightening icon on the Fields means that your selection will be pre-saved every time you revisit the page
- You can apply multiple filters on the table using the +Add Filter option
- You can download the table with selected fields in CSV

It will contain the following details about each lead:

Time - Timestamp at which the lead is forwarded

Lead ID - ID of the lead that refers to the lead in the Incoming lead table

Success - Whether the lead has been forwarded successfully or not ​Request URL - Advertiser's request URL configured in the endpoint

Request Body - Request body that's been sent to the advertiser i.e. lead information

Response Status Code - This refers to the status code after the lead has been forwarded, if it's 200 then it's a success

Response Body - The response that we receive from the advertiser's API, will be a success message or failed reasons in case the forwarding failed due to some reason

You can configure the Advertiser's API endpoint here with the following steps:

Go to OutGoing Leads &gt; Endpoints

A widget will open up, where you have to fill in the following details:

1. Select the Advertiser in the platform you want to create an endpoint for
2. You can enter the respective lead publisher tracking link in the URL, this will be your URL to load an API
3. select the appropriate HTTP Method for the API based on the specific requirements; options include GET, POST, and PUT
4. Select the content type that specifies the type of data being sent in the request, we support the following content types:
 1. application/x-www-form-URL-encoded: Commonly used for HTML form data submitted in the body of a POST request
 2. application/JSON: Used when sending or receiving JSON (JavaScript Object Notation) data
 3. multipart/form-data: Used for sending binary data, usually in the context of file uploads
5. Add the "Request Body" structure

1. Go to OutGoing Leads &gt; Endpoints 
2. Click on +Create Endpoint 
3. A widget will open up, where you have to fill in the following details:
 1. Select the Advertiser in the platform you want to create an endpoint for
 2. You can enter the respective lead publisher tracking link in the URL, this will be your URL to load an API
 3. select the appropriate HTTP Method for the API based on the specific requirements; options include GET, POST, and PUT
 4. Select the content type that specifies the type of data being sent in the request, we support the following content types:
 1. application/x-www-form-URL-encoded: Commonly used for HTML form data submitted in the body of a POST request
 2. application/JSON: Used when sending or receiving JSON (JavaScript Object Notation) data
 3. multipart/form-data: Used for sending binary data, usually in the context of file uploads
 5. Add the "Request Body" structure
4. Save

After creating an endpoint in the Lead Generation, you will find an entry in the table displaying its details. You have the flexibility to edit or delete it at any time.

How to configure an advertiser's endpoint to forward leads and track forwarded leads

Outgoing Leads

Logs Explained

Endpoints Explained

How to create an Endpoint?