The App Details Page provides in-depth analytics on the performance of your app. It provides you with widgets for important metrics, a customizable performance chart, a paid vs. organic graph, and details on all the campaigns set for this app. Let's go through each section.

At the top of the page, you will see the name of the App and the Swaarm App ID.

On the right side, you have the Edit button.

Allowing you to quickly adjust information about the app like the App name, tags, and app events.

Quick Links will take you to either the Explorer Report with the specific app you are on automatically filtered or the Audits page to see a timeline of any changes made by any user/system in Swaarm for this app.

At the top of the page, you have six widgets displaying valuable metrics for your app's performance. Each widget displays Today, Yesterday, and MTD (Month to date) statistics. The numbers are a total of both Paid (green) & Organic (blue) users, that can be shown by hovering over the blue and green bars.

The Performance Chart provides a visual guide to your app's progress, helping you determine the necessary steps to attract new users and advance further. Turn on and off metrics by selecting them at the bottom of the chart.

Hover over the chart to see data points for that time.

To get a bigger picture or even a more detailed analysis, change up the report by selecting a different time granularity between Hours, Daily, Weekly, or Monthly.

Turning on Show Deltas will give you a comparison (depending on the time granularity you select) of Today vs. Yesterday or the current month vs. the previous month.

Even with the brief overview that the 6 widgets provide, sometimes a different view can help make better data-driven decisions. With the Paid vs. Organic graph, you can select any of the 6 widget metrics, as well as event analysis. This graph will give you a good overview of paid and organic user acquisition and performance.

After viewing the details of how your app is performing overall across different app stores with the above charts and graphs, you can then utilize the bottom section to see each store apps performance or create a new store app.