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Partner Platform: Offer Details

Here we go through all the details you can find on an offer in the Partner Platform.

Updated over a year ago

Once you have the found the offer you want to run, you may want some more details about the offer like KPI's or tracking links. Clicking on an offer will take you to the Offer Details page in the Partner Platform. Let's go through what you can see on this page:

Offer Details

Top Section

Here in the top section you can see details like Leadflow, Tracking URL's and more. You will notice at the top the Offer Name, Offer ID, Status, Access, and any Offer Tags.

Here is a list out all the fields you can see in the top section

  • Leadflow

    • This will show you if the offer is a CPI, CPA, CPC, CPM leadflow

  • Revenue Share

    • If enabled you will see a green check mark, and if disabled a red x

  • Countries

    • You will see the country flags targeted for this campaign, hovering over the flag will give the country name

  • Tracking URL

  • Preview URL

  • Restrictions

    • This type of traffic is not allowed on the offer

  • KPI

    • Typically you will see your key performance indicators here like Registration Rate 30% or First Time Deposit

  • Platform

    • The platform this type of campaign is on whether it be iOS, Android or Web

  • View Through Attribution (VTA)

    • If enabled you will see a green check mark, and if disabled a red x

  • App Store ID

  • Impressions Tracking URL

  • Creatives URL

    • If creatives are shared you will see a URL that will lead you to the creatives for the campaign

  • Description

  • Additional Information

    • Any other information for the campaign, like city targeting is usually found here

Widgets

These widgets display Total Payout, Paid Conversions, Clicks and Impressions for the campaign. This can help get a quick glance on how the campaign is performing overall. Clicking on any of the widgets time periods will load up a custom report based on those metrics.

Performance Chart

This performance chart gives you a visual representation of the campaigns performance. You can customize the values you see by clicking on and off on the metrics at the bottom. You can also switch between events in the top left, as well as time granularities in the top right of the chart.

Bottom Tabs

Events

On this tab you will view all events passed on the offer. You can see:

  • Event ID

  • Event Name

  • Payouts

  • Conversion Budgets

  • Click Budgets

  • Impression Budgets

Sub ID's

On the Sub ID's tab you will be able to view the performance of each your Sub ID's on the offer. You will be able to see their:

  • Conversions

    • This includes quality events and paid events

  • Conversion Rate

  • Paid Conversions

  • Clicks

  • Impressions

Postback Links

If enabled by your Swaarm account manager, you will be able to manage your postback link for the specific offer. Simply click + Create Postback Link and enter your postback link. You can select which event the postback is for and if you only want to receive paid postbacks (you will not receive quality events if checked off).

HTML Templates

If you are working with HTML pages, you will find the HTML code details under this tab. You can easily copy the HTML code by clicking Copy Code in the top left.

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