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MMP: Working with a Swaarm Direct Advertiser
MMP: Working with a Swaarm Direct Advertiser

How to setup campaigns when working with a Direct Advertiser using Swaarm.

Updated over a year ago

How to setup your Direct Advertiser Campaign in Swaarm

When you as a network working with a direct advertiser using the Swaarm SDK, the setup is straightforward and easy to accomplish. Since you will be receiving a direct tracking URL from the Advertiser, you will need to set a campaign up manually instead of pulling it from an API. We will go through the steps below from creating the Advertiser, the offer, and testing.

Create the Direct Advertiser

  1. Go to Advertisers Overview page

  2. Click +Create in the top right corner

  3. Input a Name for the advertiser

  4. Select the account manager responsible for this advertiser

  5. Input the advertiser's Address

  6. Select the advertiser's Country

  7. Select the Account Type Direct (since it is a direct advertiser)

    1. This is only a tag used for internal purposes, it does not affect traffic

  8. Set the status to Active (or else campaigns will not receive any traffic)

  9. Click Save

  10. Go to the Postback Links tab on the Advertiser you just created

  11. Copy the postback link needed and send it to your Advertiser


Setting up the Direct Campaign

  1. Go to the Offers Overview page.

  2. Click +Create in the top right corner

    1. Here is an article on Offer Creation

  3. Select the direct Advertiser you have created

  4. You will need to ask your Advertiser for the Tracking URL and input this in the Tracking URL field - Tracking URL Modifier Guide

  5. The rest of the fields you can find more details in the article beneath

  6. Click Save and you will see other tabs at the top appear

  7. The main tabs to focus on are events, payouts, and budgets

Once you have created your manual offer you can return to the Offer Details page and begin to add publishers to the offer. Here is an guide on the Publishers Tab. Once you have added your publishers and the offer is set to active, you will soon receive traffic.


Testing the Offer

To make sure that everything is setup you can easily use the scan tool or send over a test link to your advertiser. We have guides on both:

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