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Running App Campaigns on Apple Ads with Swaarm

How to set up Apple Ads with Swaarm - install the Swaarm SDK to enable attribution and connect your Apple Ads account.

Apple's attribution data is collected through the Swaarm SDK installed in your app and sent to the Swaarm dashboard for reporting and analysis.

ℹ️ Apple Ads setup does not require any postback callbacks. You only need to connect your Apple Ads account to Swaarm and complete the SDK integration.


Step 1 - Install the Swaarm SDK

  1. Install the Swaarm SDK in your app - make sure you are on version 2.1.0 or later

  2. Include the AdServices.framework library - this is required for Apple Ads attribution and is supported on iOS 14.3 and later

Once the SDK is installed, Swaarm will automatically assign attribution to Apple according to its attribution logic.

ℹ️ For full SDK installation instructions, see the Swaarm SDK documentation →


Step 2 - Connect your Apple Ads account to Swaarm

  1. In Swaarm, go to Marketplace → Partners

  2. Find Apple

    and click Connect with Apple

  3. You will be redirected to Apple to enter your credentials

  4. After completing authentication, your Apple Ads partner account will appear under Partners


What happens next

Once Swaarm starts receiving data from the Apple SDK:

  • An offer is created automatically in Swaarm for each Apple Ads campaign

  • All stats - installs, events, and cost - are recorded under the respective offer

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